Vol. 3 No. 1: Spring 2016

View Vol. 3 No. 1: Spring 2016

The Journal of Management and Research is the prime outlet of School of Business and Economics (SBE), of University of Management and Technology (UMT), Pakistan to disseminate scientific knowledge about the emerging trends, challenges, and solutions of management in organizations.JMR is a double-blind peer-reviewed, open access, and biannual journal that aims to publish theoretical and empirical research concerning the contemporary management issues in the organizations – both for-profit and not-for-profit. JMR broadly publishes in the areas of strategy and policy, performance management, human resource management, organizational behavior, entrepreneurship, organization development, and organization theory. 

Published: 2019-11-29

Articles

  • Transforming into a Learning Organization through HR Initiatives and Managerial Factors: A Case of Avari Hotel, Lahore

    Namra Rehman, Atif Hassan
    1-24
    DOI: https://doi.org/10.29145/jmr/31/0301001

  • An Empirical Examination of Brand Loyalty via Customer Delight in Pakistan

    Hera Anam, Rafia Faiz
    1-28
    DOI: https://doi.org/10.29145/jmr/31/0301002

  • Exploring the Effects of Celebrity Endorsement in Electronic Media Advertisements on Purchasing Behaviour of Citizens of Sargodha City

    Adnan Khaliq Bhatti, Mehwish Fiaz
    1-17
    DOI: https://doi.org/10.29145/jmr/31/0301003

  • Investigating the Leverage Composition of Pakistani Firms through their Determinants

    Farah Yasser
    1-23
    DOI: https://doi.org/10.29145/jmr/31/0301004